coronavirus

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Gianni Infantino: “It’s time to speak about the international calendar, nobody is happy with it”
Gianni Infantino: “It’s time to speak about the international calendar, nobody is happy with it” 1242 570 WFS Live

FIFA President Gianni Infantino is keen to engage in dialogue with clubs and federations over the future of football’s calendar, a calendar that has already been completely shaken up by the Covid-19 pandemic. This is one of the main issues that Infantino addressed as he appeared in the closing session of WFS Live powered by Ronaldo, a Q&A which was hosted by Ronaldo himself.

The Brazilian legend asked the FIFA president about football’s calendar going forward and Infantino pointed out that it has already been shaken up due to the several months of inaction that the pandemic caused. Given that so many found the balance between club and national team matches problematic even before the crisis, now is the time for dialogue.

As Gianni Infantino said: “When you speak about it, you find out that nobody is really happy with the current international match calendar. You have national team games in September, October and November, then in March and then in June. You have players who have to travel halfway around the world back and forth for these games. I think it is time to speak about it.”

“It’s important to listen, to get input, to get opinions, to find the right balance,” he continued. “It’s important for us that we find the right balance between clubs and national teams. And not only a few clubs in Europe and a few national teams in Europe and Brazil and Argentina, but much wider than that. All over the world. We need to make sure that when we rethink our competitions at FIFA level, and also at national level, that we take the experiences we’ve had now with this crisis on board and we see how we can make football more impactful.”

“Nobody is really happy with the current international match calendar. You have players who have to travel halfway around the world back and forth for these games. I think it is time to speak about it.” – Gianni Infantino, FIFA President

The new-look FIFA Club World Cup will have a place in the new calendar, even if FIFA already agreed to move it from the summer 2021 slot. Ronaldo asked why not all in the football industry have been on board with the plans to revamp and expand this Club World Cup, and Infantino responded as so: “I don’t know why they’re afraid. Maybe because it would become the best club competition in the world very soon. I think it’s an example of something I’ve said before. When we decided to do the new Club World Cup, we decided at the same time to stop with the Confederations Cup and the current Club World Cup. I think we are the only sports body in the world that doesn’t just add, but that replaces and makes something that is more relevant and more interesting.”

Delving into the impacts of COVID-19 on the world of football, Infantino told Ronaldo about how FIFA is trying to help organisations around the world and how a relief fund of 1.5 billion dollars has been created. Even still, there are no one-size-fits-all solutions.

One of the repeated themes of the WFS Live week, which was held from July 6th to July 10th, was the issue of women’s football and how the impact of the coronavirus crisis could be even harsher for the women’s game. FIFA are aware of this, as Infantino explained.

“Women’s football is a top priority for FIFA and we have created a specific task force and working group to deal with questions about women’s football in this particular crisis,” he revealed. “We have committed 1 billion dollars from the next four years to be invested by FIFA in women’s football and, in spite of the crisis, we’ll continue with this investment of course. As part of our relief plan, we’ve invested in women’s football as well. So, I think we should not use coronavirus to put women’s football aside. On the contrary, we have to help women’s football even more because it has a bright future.”

“Maybe we should organise the Women’s World Cup every two years instead of every four years”, Ganni Infantino – FIFA President

Moving on to that future, Infantino suggested that the FIFA Women’s World Cup could become a biennial event. He said: “One idea that came in this period, and even before as well, is that maybe we should organise the Women’s World Cup every two years instead of every four years. For the next Women’s World Cup in 2023, we had a lot of interest around the world. We’ll go to Australia and New Zealand. Then, what happens next? Should we go to South America? Or maybe Europe or North America want to organise it again? Why not South America? Why not Africa? So, we need to see what we can do.”

The conversation between Ronaldo and Infantino concluded with some thoughts about football and footballers’ role in social movements, such as Black Lives Matter. Infantino explained that he is fully behind players voicing opinions on such matters, saying: “Players are people. So, for me, it’s normal and natural that they express their views. I’m definitely a defender of freedom of expression, always with respect and never with disrespect or with violence. But, whenever a football player is expressing their views or opinions in a respectful way or the right way then obviously this has to be welcomed because it has an impact in society and we want football to have a positive impact in society.”

Ronaldo completely agreed with that sentiment and called for education to play a role. As the Brazilian concluded: “The fight against racism is not just a fight for black people, it’s everybody’s fight. We have to fight it every day. Nobody is born racist, but somehow people learn to be racist. We have to fight to teach those who learn that when kids. But, it’s everybody’s fight.”

A selection of Gianni Infantino’s quotes :

On altering transfer market rules to allow players to finish 2019/20 with their current clubs:
“With different laws in different countries and with different interests in different countries, and also with different clubs, we had to find some reasonable and flexible rules and we amended our regulations on a temporary basis for this period for the transfers in order to, mainly, protect the integrity of the competitions. It’s important that if a player starts a competition with a club that they finish the competition with that club as well, or at least that we protect the integrity in the sense that this player cannot go on June 30th to play for another club in the same competition and play the last few matches there. Because this, of course, would not be fair from a sporting point of view.

On the busy schedule facing world football over the coming years:
“The Champions League will be finished at the end of August and then we’ll immediately have national team games and then the new season starts and then it ends with the Euros and the Copa America. Then we’re already into 2021/22 and then that’ll be the year of the World Cup. So, it’ll be a very right schedule for the next couple of years. We have to realise that the core of football is the players. I think some people in some management positions have forgotten that, certainly in the past and maybe some as well in the present. We have to realise that, at FIFA, we are here to make sure that the stage is set for the main actors, which are the players, to shine. We need to be very careful and very mindful about this, about the health of the players. For this reason, for example, I’m happy that the IFAB agreed with the proposal of FIFA for there to be five substitutions for this period.”

On holding matches behind closed doors:
“To watch these games without spectators is sad. It’s sad. Of course, it’s better than nothing, but… I was saying before that the players are the heart of the game, but the fans are the soul of the game. I think that without fans it’s like without players. It’s not really football. In this moment, it’s not possible because of health reasons. But, we need to work to have the fans back in the stadiums as soon as it’s possible from a health point of view.”

On FIFA’s role in education:
“There are many many topics that we can speak to children about through football and we can help in the education of children. So, FIFA is investing in the Football For Schools Programme 100 million dollars to give 700 million children around the world the possibility not only to play football, but mainly to have, through football, the possibility to learn a few skills which are important for their lives.”

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WFS Live kicks off with 150+ speakers and 3,000 attendees
WFS Live kicks off with 150+ speakers and 3,000 attendees 1417 642 WFS Live

Over 150 top-notch speakers will be taking the virtual stage from today, July 6th, until Friday, July 10th, at the first ever edition of WFS Live, a global online event organised by World Football Summit and Ronaldo Nazário that will gather football’s major stakeholders to discuss the aftermath of the Covid-19 crisis.

FIFA President Gianni Infantino, S4 Capital Executive Chairman Sir Martin Sorrell, LaLiga President Javier Tebas, Real Valladolid President Ronaldo Nazário, ASER Ventures Chairman Andrea Radrizzani, FIFA Referee’s Committee Chairman Pierluigi Collina, Secretrary of the Board of Directors of FC Barcelona Marta Plana, Spartan Race Founder Joe de Sena and football legends such as Vicente del Bosque, Iker Casillas, Didier Drogba, Kristine Lilly, Juan Sebastián Verón or David Villa are just a few of the names included in the stellar lineup.

This online event, in which attendees will be able to engage and interact with speakers through group discussions, live polls and one-on-one video-calls, will gather 450 clubs, leagues and federations, 800+ companies and 3,000 attendees from 120 different countries.

The Conference Porgramme includes all the major topics affecting the sports fraternity, but there will be a special focus on the challenges posed by the Covid-19 pandemic across the different sectors of the industry as well as the opportunities that will arise in the aftermath of the crisis.

All net proceeds to be donated

Sir Martin Sorrell, Magda Pozzo (Udinese Calcio), Paul Barber (Brighton & Hove Albion), Emilio Butragueño (Real Madrid) or Juliano Belletti (FC Barcelona) will be other top speakers taking the stage on the first day.

Apart from kicking off a new beginning for football after the pause forced by Covid-19, WFS Live also aims to help fight the devastating effects that the pandemic has caused on vulnerable communities around the world. That’s why all net proceeds will be donated to Common Goal, charity platform founded by footballer Juan Mata and Fundação Fenômenos, founded by Ronaldo Nazário.

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Join WFS Live and contribute to tackling Covid-19 across the world
Join WFS Live and contribute to tackling Covid-19 across the world 2560 1707 WFS Live

WFS Live powered by Octagon aims to contribute to the growth of the industry, but also to support those communities that have been most severely hit by Covid-19. That’s why all net proceeds will be donated to:

  • The Common Goal COVID-19 Response Fund: Founded by footballer Juan Mata and Jurgen Griesbeck, Common Goal is a platform uniting the global football community in tackling the greatest social challenges of our time. Since launching its COVID-19 Response Fund on 8th April, Common Goal has allocated the first round of proceeds to 27 community organisations. Through a collective effort by Common Goal members, from football players to football industry leaders, and beyond the football industry itself, so far €226,660 has been raised.

  • Fundaçâo Fenômenos: It was created by the idea of giving back to the society what Ronaldo achieved through his fantastic history in football. Its main goal is to reduce social imbalance in local communities and to support the less favored, with the aim of building a better country for the future generations. After 9 years of hard work, more than 25 projects have been rewarded with direct funds. Fundaçâo Fenômenos has impacted more than 85.000 life’s directly through our hard and meaningful work.

Visit Fenomenos.org and Common-Goal.org for more information on where the money goes, the work it will support and how you can donate to make a difference.

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Ismael Fernández (ThermoHuman): “Technology is going to be crucial to make things feel normal”
Ismael Fernández (ThermoHuman): “Technology is going to be crucial to make things feel normal” 1840 1209 WFS Live

Ismael Fernández is the co-founder of ThermoHuman, a pioneer company specialized in the use of Infrared Thermography to prevent injuries. We met Casado two years ago, when ThermoHuman became the second winner of the WFS StartCup by GSIC. We recently caught up with him to talk about the challenges that the sports industry will have to face in the “new normal” as a result of the COVID-19 pandemic and how technology can help overcome these challenges.

Q. First of all, tell us briefly about your company, what solutions does it provide and what partners are you currently working with with in the sports industry?

A. ThermoHuman is a pioneer company specialized in the use of Infrared Thermography to prevent injuries, to monitor them and to improve performance in humans. During the last 10 years we have been researching (8 PhD and more that 40 scientific articles published) and working with health, research and sport institutions (LaLiga, PSG, Everton FC, Houston Rockets, etc.). The results showed up to a 70% reduction of muscle injuries. The system is based on a camera that takes thermal images from subjects and a software that uses computer vision algorithms to let us know in a matter of seconds which body regions might have any potential risk of injury: fast, non-invasive and objective. Our main added value is focused in creating artificial intelligence based on machine learning and computer vision algorithms to identify automatically body regions in thermal images from humans, and also neural networks to create prediction features associated with thermal patterns and pathologies/injuries. In addition to that, we have now developed a specific application for COVID-19 based on elevated temperature face detection in real time.

Q. Why did you decide to participate in the WFS StartCup competition? What goals were you aiming to achieve?

A. We know very well the reputation of such an event and we considered that our technology fits perfectly in the approach of WFS StartCup by GSIC Our goals were to test if experts on the field and the audience might think the same, to show and explain our technology and benefits (which are unknown for almost everyone) and obviously to gain visibility and strength our brand in the sector.

 

Ismael Fernández receives the WFS StartCup award from Iris Cordoba in 2017.

Q. What impact did winning the WFS StartCup competition have on your project?

A. World Football Summit has become a reference event at a national and international level in a very short time. Having had the fortune to participate and win the StartCup has been an immense help in our great objective of publicizing the application of thermography for the prevention and monitoring of injuries in sports and health sector. It is difficult to measure the impact, but it has certainly helped us improve our positioning and brand image, and that is something very valuable in a project like ours.

Q. Technology has been playing a crucial role in sports for quite some time now, but its importance will still be increasing in the upcoming years. In which areas would you say we can expect more impact in the coming years?

A. No doubt we are going to undergo a long process to what we knew as “normality”. In our opinion, technology is going to play a crucial role in making everything seem as “normal” as possible: fan engagement, stadiums, television, sharing experiences, health control, etc.

 

Q. COVID-19 is going to present new and unprecedented challenges for the sports industry once competitions resume. How do you think technology can help overcome these challenges? What new developments do you eye?

A. As I mentioned before, technology is going the help us feel we are closer to what we know as “normality”. Reducing the COVID-19 risk and making the football experience as much real as possible are the main challenges. From our side, we can help mitigating the risk of infection using our technology in sport venues and stadiums by screening fans and players to detect body elevated temperature.

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Iván Codina (LaLiga), on how the COVID-19 crisis can help football reach the next level
Iván Codina (LaLiga), on how the COVID-19 crisis can help football reach the next level 1665 1189 WFS Live

Over the last few weeks, LaLiga has made a huge effort to keep its fans engaged and to promote its partners worldwide, with a FIFA20 competition involving real LaLiga players representing their clubs (#LaLigaSantanderChallenge), an online festival that brought football and music stars together to raise more than €600,000 to fight coronavirus (#LaLigaMusicFest) and three new TV programmes that allowed the league’s global audience to peak into how players were dealing with the lockdown.

While clubs in Spain resume training ahead of a potential restart of the competition, we talk to its Managing Director in South East Asia, Iván Codina, about the lessons learned while filling the void left by the COVID-19 lockdown and the challenges and opportunities that lie ahead for both the sport and the industry.

Q. Firstly Iván, how are you doing right now and how is the coronavirus affecting you personally and professionally?

A. Well, I’m taking this call from home, like pretty much everyone else nowadays. In Singapore, things have evolved in a difficult way in the past few days. Everybody is already in lockdown at home and the number of cases has been increasing drastically in the past few days. The local government is taking the right measures to try to have COVID-19 under control, so that means that for the time being I’m working from home like everyone else and like all my colleagues. I’m trying to overcome the challenges of working at home with kids running around, but so far so good. In terms of how this is affecting our business, as you can imagine it’s had a massive impact. Right now, we are just trying to have open discussions with all our stakeholders and we are assessing the situation to see how we can best accommodate or overcome this situation altogether.

Q. One of the issues the coronavirus might be revealing is that football perhaps relies too much on live events. Would you agree that this is one of the major challenges the industry is facing in the next few months? And, how is LaLiga tackling this in the Asian market?

A. We consider ourselves as an entertainment company, as in sports and entertainment. So, we live in this space and, for us, it’s no longer just about the 90 minutes on the field of play. The consumption behaviour has been changing drastically in the last few years. The millennials and the youngsters that follow LaLiga are sometimes more interested in other sorts of content other than highlights or what’s going on in the 90 minutes on the field of play. That gives us an opportunity to find different ways to engage with these fans. We focus a lot on what happens before and after and during the week. That’s very important because we have identified a huge increase in demand or appetite for this kind of content. We always try to develop new ways to engage with our existing fans and also to attract other fans that may not necessarily be traditional football fans. We’re always trying to be creative and to identify other content and that’s why our slogan is ‘it’s not football, it’s LaLiga’. We have multiple events and projects that we work on at LaLiga. We’ve also been currently working to also see how we can best support the fight against the current situation. It’s a global crisis. Of course, LaLiga has been coming up with events like #LaLigaSantanderFest or #LaLigaSantanderChallenge. We have been raising funds to support the fight against coronavirus and to be able to buy some medical equipment for the hospitals to be able to fight the coronavirus.

Q. I know that hosting on-site activations together with local partners and broadcasters is a crucial part of LaLiga’s famous ‘glocal’ strategy. So, how do you keep the ball rolling for the clubs now that there’s no action going on?

A. Everybody is being hit one way or another from the coronavirus. It is very important for us to have even better communication with all the different stakeholders than we had up until now. It’s very important to work with the likes of the broadcasters, existing commercial partners and the different leagues that we partner. We’re listening to the fans and seeing how we can all support each other. For us, it’s very important to identify ways in which we keep offering value to the associations we have with our stakeholders. Luckily for us, a partnership with LaLiga is not necessarily just about what happened in the 90 minutes of a live match in Spain. It’s much more than that. So, we’re trying to see how exactly we can develop specific content, depending on the market, that we feel is going to be more engaging for both our fans and for our commercial partners or broadcasters. So, we have been working very closely with our partners in defining what is the best way to engage with our fans. Having said that, we also need to try to be sensitive to what’s going on right now. It’s not necessarily the right time to be seen as being very pushy as you try to promote your brand. Right now, of course it’s okay to continue engaging with your fans and trying to be creative and see what is the best way to come up with relevant content for the market. But also, it needs to be a little bit sensitive.

Q. Are you working on strategies for how to relaunch the league when that eventually happens? I suppose that the Asian market will continue to be crucial since it could be one of the first markets in the world to recover from the crisis.

A. The internationalisation of the league is one of the biggest strategies and objectives right now. We still have a long way to go to grow our brand and our presence in a lot of markets. In this region in particular, we have a lot of room for improvement. I wouldn’t necessarily call it a relaunch. But, that being said, what we’re starting to work on is to try to see what is the best way to make sure that everybody is aware that the competition is resumed when it comes to the right time. As you know, we have a project called LaLiga Global Network where we have over 50 delegates sent across the world, with nine of these delegates in nine different markets in this part of the world. We’re trying to see with them what would be best once the competition is resumed. We’ve been trying to develop ideas and activation plans for the remaining 11 matches. But, again, there’s a lot of uncertainty and also we need to take care and make sure we understand what the situation is in each of the different markets. We can try to send across a message of hope and try to keep people positive. I guess that once we see that football is coming back then probably that will be seen as a message of hope for everyone.

Q. We’ve already seen the economic impact the coronavirus crisis has had on clubs in Europe. What do you think the impact will be on Asian football?

A. Everybody is getting hit, right? And the football industry in particular has massively been hit. We need to understand the ecosystem of the different leagues in the region. We have the more developed leagues such as the Chinese Super League or the J League or K League or even the A League in Australia. Then we have the less developed leagues in South East Asia and other parts of the region. In the more developed leagues, perhaps compared to the top European leagues the impact is a little less because in the top European leagues they are heavily dependent on massive TV broadcasting deals. In these leagues they also depend a lot on broadcasting rights, but it’s not the same proportionally if compared to the top European leagues. A lot of the top clubs depend more on private investment of some of the big local companies and that gives you an idea that the impact might be lessened compared to the top European leagues. Whereas for the less developed leagues in this region, they normally don’t have much revenue coming from sponsorship or TV rights, so it’s still going to be challenging for them. Right now, we’re even looking at leagues that might not even be able to go back next season and they might need to stop for a while. So, it’s a complete disaster. Most of the clubs cannot pay their players, so the situation is a little bit worrying. There are going to be challenging times ahead for them.

Q. What do you think will be the main consequences and challenges in the future for football properties such as LaLiga, as we move forward from this and into the future?

A. It’s very hard to guess what it’s going to be like in the next few months once things start settling down. So much has been said about life as we know it never being the same. I’m sure there are going to be some opportunities and some things that are going to change. It’s difficult to say which. I just can say that those who can be more flexible to adjust to the new circumstances are going to be the ones who are going to make it back and can even look to a brighter future. That’s what we are working on right now. We know it’s going to be a very challenging path, first to try to resume the competition and also there are going to be some circumstances we won’t be familiar with. I particularly think there’s going to be an opportunity to be more creative on digital and with the way that we try to bring the game closer to the fans. Let’s not forget that ultimately there are only a few lucky fans who are able to attend the matches in the stadiums, but there are millions of fans out there that have never had a chance to go and experience the competition live. So, the way we engage with fans all over the world I think will improve due to the current situation. I think it’s going to be a big opportunity to improve on digital and content and be more creative when it comes to engaging with the fans. It’s probably going to be more challenging when it comes to securing partnerships. The rights holder will need to be more creative in coming up with additional value to convince some of the brands out there to look for an association with a league. I think that’s going to be a challenge probably. But, I want to remain positive. Perhaps this is going to be an opportunity to bring the football industry to the next level.  I’m sure that we will overcome this situation and hopefully we will come out stronger and with an even higher proposition for our partners.

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WFS, Ronaldo and Octagon Brasil join forces to kick off football’s new beginning
WFS, Ronaldo and Octagon Brasil join forces to kick off football’s new beginning 2048 1365 WFS Live

The sport industry is facing its biggest challenge in history due to the effects of the COVID-19 pandemic. All major competitions have been forced to pause for over two months and it is highly likely some of them will not resume at all, enforcing multi-million losses across the industry. Among others, the UEFA Champions League, the NBA and the NHL have had to postpone their respective plans to restart several times over the last few weeks and it remains uncertain when and under what conditions they will be able to resume. Until a vaccine is available, travel and restrictions on large public gatherings will remain in place all over the world.

This “new normal” will inevitably lead to a significant decrease in some traditional revenue streams, forcing all stakeholders to rethink business models and pursue new opportunities. This will require the industry’s major players to come together and join forces like never before in order to overcome these obstacles and explore new opportunities.

That communal response will begin at WFS Live powered by Octagon – the first virtual event that will bring together the entirety of the global football industry’s leaders in one place. Top executives from clubs, leagues, federations, broadcasters, agencies and sponsorship brands from every continent will band side by side to lay sound foundations for the sport to continue growing into a new era.

“The importance of World Football Summit for the global football industry is irrefutable. I have been to the summit with Real Valladolid and now I am honoured to promote the event with Octagon Brasil.” – Ronaldo Nazário

From the 6-9 July, more than 50 leaders will address crucial issues such as; how to adapt mass events and venues to the new sanitary context, the need to enhance digital tools to further monetise fan engagement, the best strategies to capitalise on the growing eSports industry, and how to develop new non-linear content formats to engage fans and add value to sponsors while competitions are paused.

WFS Live powered by Octagon will include all features that make the WFS Series the largest and most appreciated networking events in the global football landscape, attracting key decision-makers over the years such as Fatma Samoura, Secretary General of FIFA; Andrea Agnelli, Chairman of Juventus and the European Club Association (ECA); Peter Moore, CEO of Liverpool FC; and Javier Tebas, President of LaLiga; as well as leading partners like Amazon, Banco Santander, Budweiser, and Facebook. This time, however, to the top speakers and the premium networking it will add an entire new range of opportunities powered by the latest AI-driven tools, as well as unprecedented participation from a truly global audience.

WFS Live powered by Octagon is the result of a unique partnership between three global benchmarks in the sport industry: World Football Summit, football’s leading networking platform and event organiser; Octagon Brasil, global leader in sports and entertainment management and marketing; and Ronaldo Nazário, one of the best players the game has ever seen, President of Octagon Brasil and owner of LaLiga’s Real Valladolid. Ronaldo is at the forefront of the new wave of young executives storming the industry thanks to both a deep knowledge of the game and their solid training in the field of management and administration.

NET PROCEEDS WILL BE DONATED TO DEVELOPMENT PROJECTS

“The importance of World Football Summit for the global football industry is irrefutable. It provides a multi-stakeholder dialogue; encourages networking; fosters discussions about technologies, innovations and the future of that market; and generates business opportunities. I have been to the summit with Real Valladolid and now I am honoured to promote the event with Octagon Brasil. We are in a pandemic scenario and there are many social, economic, cultural and political impacts. Unsurprisingly, football has not escaped the effects of the outbreak and, therefore, the event is even more necessary. WFS Live powered by Octagon have already confirmed the participation of big names in the industry and will have an unprecedented reach-from home, everyone will be able to follow, contribute and enjoy a whole world of possibilities.” – Ronaldo Nazário.

“Combining Octagon’s enormous prestige and unmatchable network, the unrivalled leadership of Ronaldo and our experience hosting and managing events, we are sure that WFS Live powered by Octagon will kick off a new era for football.” – Jan Alessie

WFS Live powered by Octagon aims to contribute to the growth of the industry, but also to help those communities that have been most severely hit by coronavirus. That’s why all net proceeds will be donated to Fundação Fenômenos, created by Ronaldo in 2012, which supports social projects aiming to improve living conditions of communities across Brasil, and the Common Goal COVID-19 Response Fund, which will support community organisations across the world to deliver essential services during the COVID-19 crisis and to continue supporting vulnerable young people in the aftermath of the crisis.

“At WFS our goal has always been to provide the industry with the best possible platform to come together and explore new growth opportunities. We believe that in the current context this role is more important than ever. Unprecedented challenges call for unprecedented action. That’s what this unique partnership, as well as our commitment as members of Common Goal, is all about. Combining Octagon’s enormous prestige and unmatchable network, the unrivalled leadership of Ronaldo and our experience hosting and managing events, we are sure that WFS Live powered by Octagon will kick off a new era for football.” – Jan Alessie, Director of WFS.

“It is very important for us at Octagon Brasil to be involved in an event of this magnitude, especially at a time like the current one. It is a unique opportunity to connect the market, share content and, of course, contribute to the debate about what the world of football will look like in the coming years. Besides, of course, the unique opportunity to form a partnership with World Football Summit, a reference in football congresses in the world, and to be side by side with Ronaldo, with whom we share so many projects at Octagon.” – Eduardo Baraldi, CEO of Octagon Brasil.

Tickets for WFS Live powered by Octagon will be released in the coming days. In the meantime, you can register your interest here.

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